3daysofdesign
Graphic branding for The Sound of Material exhibition
We developed a graphic branding exhibition identity and package for the 3daysofdesign exhibition The Sound of Material — a curated showcase where design met texture, tactility, and innovation. The bold visual concept enabled a cohesive and elegant rollout across multiple platforms, tailored for both print and digital formats.
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A visual and digital interpretation of the title.
The Sound of Material The exhibition design was inspired by a deep bass sound that expands and contracts. This design was meant to slow things down and invite reflection. It was built from simple components: a monochrome colour palette, Helvetica Neue typeface, and added image grain to enhance tactility. The overall expression is slow, monochrome, and understated, allowing the exhibitors and the exhibition itself to take centre stage.
