I’m a Danish brand designer and creative direction consultant based in Copenhagen. I work with brands to bring clarity between vision and execution and to shift how they’re seen.
For more than a decade, I’ve shaped visual identities within lifestyle, health, impact, and the art and design space, using contemporary design as both tool and language.
I collaborate closely with founders, cultural institutions, and forward-thinking companies to translate strategy into visual form in a way that is clear, precise, and persuasive.
My work is guided by intuition and a refined aesthetic sensibility, shaped by cultural shifts and contemporary movements. I develop visual identities that balance cultural sensitivity with commercial clarity, creating brand expressions that are thoughtful, distinctive, and strategically grounded.
I’m a Danish brand designer and creative direction consultant based in Copenhagen. I work with brands to bring clarity between vision and execution and to shift how they’re seen.
For over a decade, I have shaped brands and visual identities within the art and design space, as well as across lifestyle, health, and impact, using contemporary design as both tool and language.
I collaborate closely with founders, cultural institutions, and forward-thinking companies to translate strategy into visual form in a way that is clear, precise, and persuasive.
My work is guided by intuition and a refined aesthetic sensibility, shaped by cultural shifts and contemporary movements. I develop visual identities that balance cultural sensitivity with commercial clarity, creating brand expressions that are thoughtful, distinctive, and strategically grounded.
Services
Vicky.juel. Ehrenreich
Creative Direction
Branding consultantcy
Concept development
Visuel identities
Campaigns
Graphic Design
Art direction for Photo&Video
Website design
Social Media
AI production
Clients
3daysofdesign, Dianna Poole, DR, Elvang, Eromgaard, Eva Bartels, House of Nordic Design, Irina Boersma, Kristine Algreen, Martin Asbjørn, Musikakademiet Amager, Nina Nørgaard, Ninety One Ninety Two, Node Exhibition, Sing Tehus, Space Love Gallery, Stine Christiansen, Teater fantast, The Long Kiss, The Wrong Shop, Implantatklinik København, Øjenlægerne på Rådhuspladsen, Smiledesigns, Powerhouse, Cool Blue Future, E.ON Danmark, Havhøst, Hotel- og Restaurantskolen, Klimarådet, Københavns Universitet, Leo Pharma, Mærsk, Undervisningsministeriet
“Vicky’s Studio has fantastic multidisciplinary skill set, solid graphic application with a well-informed digital knowledge, her team are reliable, consistent and focused in delivering great results that are well aligned to client briefs.”
Sebastian Wrong
Creating 40+ social artist campaigns for The Wrongshop, plus creative direction. Covering 3daysofdesign, Salone del Mobile, and London Design Festival.
“When creating the visual identity for my company, Vicky showed a deep understanding in the translation of my approach in photography to branding elements and my new website. The result was vivid, fresh and contemporary and is continuously proving that it last the test of time. A decade on, it is still incredibly cool.”
Irina Boersma
Visual identity design, image curation, and website design.
I have relied on Vicky for creative direction over many years.
Her studio consistently delivers thoughtful work, from photography and branding to a recent AI-generated campaign.
She has a deep understanding of my brand and translates it into a contemporary visual narrative with clarity and sensitivity, making me feel confident as it evolves.
Eva Bartels
+10 years of creative partnership across graphic branding and creative direction
“Vicky’s Studio has fantastic multidisciplinary skill set, solid graphic application with a well-informed digital knowledge, her team are reliable, consistent and focused in delivering great results that are well aligned to client briefs.”
Sebastian Wrong
Creating 40+ social artist campaigns for The Wrongshop, plus creative direction. Covering 3daysofdesign, Salone del Mobile, and London Design Festival.
“When creating the visual identity for my company, Vicky showed a deep understanding in the translation of my approach in photography to branding elements and my new website. The result was vivid, fresh and contemporary and is continuously proving that it last the test of time. A decade on, it is still incredibly cool.”
Irina Boersma
Visual identity design, image curation, and website design.
I have relied on Vicky for creative direction over many years.
Her studio consistently delivers thoughtful work, from photography and branding to a recent AI-generated campaign.
She has a deep understanding of my brand and translates it into a contemporary visual narrative with clarity and sensitivity, making me feel confident as it evolves.
Eva Bartels
+10 years of creative partnership across graphic branding and creative direction